Dive into the World of Custom Printing: Why a Custom T-Shirt Printing Business Franchise Is a Smart Investment

Sep 15, 2023
By: Tina Bacon-DeFrece, Ph.D.
A Man And Woman Are Looking At T-Shirts

Ever dreamt of owning a business that combines creativity, community, and sustainability? Investing in a custom T-shirt printing business franchise makes this all possible. Let’s dive deep into the numbers and unique features that make Big Frog Custom T-Shirts & More a top choice for investors.

Big Frog’s Million-Dollar Success Story

In 2022, our Big Frog franchise family achieved a remarkable financial milestone as seven of our franchise owners soared past the million-dollar revenue mark! Among these high achievers was a store located in the charming city of Bentonville, Arkansas.

John and Mara Dougherty, previously corporate employees at Walmart Inc., took the plunge into entrepreneurship when they purchased their Big Frog franchise in April 2019. Just three years later, in 2022, they achieved their first million-dollar sales year!

In 2021 alone, the store contributed more than $35,000 to various charitable causes, reflecting Big Frog’s mission to give back. The Bentonville Big Frog store earned the prestigious “President’s Frog” award at the 2022 Big Frog Conference in recognition of the franchise’s outstanding commitment to community support. 

Investing in a Big Frog Franchise: Not Just a Smart Move, but a Leap Above the Rest

What sets Big Frog apart in the custom apparel industry is our unwavering commitment to a “customer-first” philosophy. We don’t simply focus on printing; our goal is to craft unforgettable moments for every client. This distinctive approach sets Big Frog stores apart from the competition, and plays a pivotal role in our remarkable customer loyalty, with over 70% of our customers becoming repeat patrons or referral patrons. 

New franchisees benefit directly from our existing customer base and brand recognition so they can hit the ground running. And that’s not all. Our stores have an impressive Net Promoter Score (NPS) of 92, surpassing renowned brands like Nordstrom and Costco. A high NPS indicates that customers not only appreciate the quality of the products but also the exceptional service they receive.

Why it Pays Off: A Look at Our Profitable Business Model 

When embarking on any business venture, it’s important to consider the numbers, which hold the most important clue about the potential success of the investment. Let’s dive into the financial side of owning a Big Frog franchise. 

  • Systemwide Sales: +-$40 Million

This impressive revenue figure showcases the overall financial strength of the Big Frog franchise network.

  • Top Quartile Average Annual Revenue: $978,214

The top-performing quartile of franchise owners enjoys substantial annual revenue.

  • Second Quartile Average Annual Revenue: $569,943

Even the second quartile of franchise owners achieves a substantial average annual revenue, indicating a strong financial performance across the board.

  • Average Gross Profit Margin: 60.9%

A gross profit margin of nearly 61% demonstrates the profitability of the custom printing business model.

These numbers underscore the potential profitability of investing in a Big Frog franchise. With the right business acumen, you can join the ranks of successful franchise owners who’ve achieved impressive financial milestones like these.

Costs and Benefits of Investing in a Big Frog Franchise

While the financial prospects of a Big Frog franchise are promising, it’s vital to have a clear understanding of the initial investment required and the ongoing costs involved. Let’s take a closer look. 

Initial Franchise Fee

The initial franchise fee varies depending on the type of franchise you choose. For an Express Franchise, the fee is $40,000, while for a Standard Franchise, it’s $60,000.

Express vs. Standard Franchise

An Express Franchise offers a more compact and streamlined business setup, suitable for locations with limited space or niche markets. A Standard Franchise, on the other hand, provides a more comprehensive and extensive operation, accommodating a wider range of products and customization options, and allowing franchisees to benefit from the full Big Frog franchise opportunity. 

Total Investment

The total investment required to launch a Standard Big Frog Business ranges from $167,114 to $313,096. For a Big Frog Express business, the total investment ranges from$111,846 to $201,766.

Discount Opportunities

  • Additional Standard Franchises come with a discounted initial franchise fee of $22,650 each.
  • Veterans and their spouses receive a 20% discount on the initial franchise fee for their first Standard Franchise.
  • We also offer a 10% discount on the initial franchise fee for the first Standard Franchise that is majority-owned by a woman or a qualifying ethnic minority.

A Chance to Earn

As an existing Big Frog franchisee, you also have the opportunity to earn a referral fee of $5,000 for every successful referral who becomes a franchisee!

Big Frog is more than just a business opportunity; we’re a smart investment with a vibrant community, a sustainable future, and a fulfilling lifestyle. 

Contact us today and speak to our friendly franchise team to learn more about joining the Big Frog franchise family. 

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